Case Study: How Emily Transformed Her Business with Permanent Jewellery
THE LITTLE JEWELLER, EMILY LITTLE
Emily joined our Permanent Jewellery Training Academy in October 2024, choosing our 1:1 mobile training option so she could learn the skill from the comfort of her own home. After completing her training, she went on to open her own beautiful studio in Leigh-on-Sea, Essex, where she now welcomes clients and creates permanent jewellery that celebrates life’s special moments.
Before our training day, Emily worked as a silversmith, crafting beautiful pieces of jewellery. But while she loved her craft, she felt something was missing.
She wanted a side to her business that was:
More customer-facing
Interactive and fun
Lucrative, with better price points
Permanent jewellery ticked every box.
“I wanted to have a side to my jewellery business that was more customer facing, interactive and lucrative with better price points.”
The Turning Point
After a big change in her personal life, Emily realised she needed her business to do more for her.
That’s when she made the decision: “I’m going for this.’’
Hitting the Ground Running 🚀
Even before she completed her training, Emily had already planned her first pop-up. Here’s the thing about this industry: the demand is real. Since then, she’s been popping up all over Essex and London, building a community of clients and making permanent memories through jewellery.
One of her proudest moments so far? Creating custom permanent jewellery for a styled photoshoot.
Why Permanent Jewellery Works as an additional service
For Emily, the industry stands out because it’s:
Creative → every piece is a collaboration with the customer
Interactive → it’s about experiences, not just products
In-demand → venues and clients are excited to book pop-ups
“It has been much easier to get pop-ups booked than I thought everyone is really enthusiastic!”
And of course, it’s a great way to boost income while doing something enjoyable.
The Reward: Celebrating Special Moments
More than anything, Emily loves helping people mark life’s milestones with jewellery that lasts. It’s personal, meaningful, and creates memories as well as income.
The Reward: Celebrating Special Moments
More than anything, Emily loves helping people mark life’s milestones with jewellery that lasts. It’s personal, meaningful, and creates memories as well as income.
Emily’s story shows what’s possible with permanent jewellery:
✅ Quick to launch
✅ Flexible to fit around your lifestyle
✅ A fun, creative and profitable industry
Advice if You’re on the Fence
Emily admits she felt nervous at first, but she quickly realised how straightforward it could be:
“Every new venture is scary, but once you learn the basics of the technique it’s such a fun and easy skill to add to your set!”
If you’ve ever thought about starting a permanent jewellery business, Emily’s journey might give you the nudge you need. Her story is just one example of what’s possible when you step into this world.
👉 Learn more about how to start your permanent jewellery journey.